Business Details
Trusted Flooring Solutions in Traverse City, MI
Carpet Galleria has been serving the Traverse City, MI area for over four decades, combining extensive industry experience with a commitment to quality and customer satisfaction. As a family-owned and operated business, we prioritize community involvement and personalized service, offering a comprehensive selection of flooring solutions including carpets, hardwood, tile, luxury vinyl, and area rugs. Our team of certified installers ensures professional execution for every project, from residential renovations to builder partnerships.We provide free in-home estimates, design consultations, and tailored product packages to meet diverse needs and budgets. With a focus on innovation and durability, our flooring options cater to both aesthetic preferences and functional requirements. Backed by trusted brands and a deep understanding of local market demands, we strive to deliver exceptional value and lasting results. Our dedication to transparency, expertise, and client-centric service has established us as a trusted leader in the flooring industry.
Services
Carpet Installation
Hardwood Flooring
Tile Installation
Luxury Vinyl
Waterproof Flooring
Area Rugs
Design Consultation
Custom Tile Showers
Builder Packages
In-Home Estimates
Highlights and features
- Family-owned with over 40 years of local experience
- Certified professional flooring installers on staff
- Free in-home estimates and personalized design consultations
- Builder-specific product packages for tailored solutions
- Extensive selection of premium flooring brands and materials
Services
Carpet Installation
Professional carpet installation services using premium materials and advanced techniques. Our certified technicians ensure precise measurements, seamless seams, and durable finishes for residential and commercial spaces. We offer free consultations to help clients select optimal carpet types and padding for comfort, durability, and style.
Hardwood Flooring
Expert hardwood flooring installation and refinishing services featuring solid and engineered wood options. We provide species and finish selection guidance, subfloor preparation, and precision installation to enhance property value and aesthetics while maintaining structural integrity.
Luxury Vinyl
Waterproof luxury vinyl tile (LVT) installation for kitchens, bathrooms, and high-traffic areas. Our team offers waterproof floating and glue-down options with realistic wood and stone patterns, ensuring durable, low-maintenance solutions for modern homes.
Area Rugs
Comprehensive area rug selection including custom sizing, material options, and design coordination. We provide in-home placement guidance and rug pad recommendations to ensure safety, comfort, and aesthetic cohesion across living spaces.
Design Consultation
Personalized flooring design services combining color theory, material science, and spatial planning. Our consultants create cohesive flooring plans that align with architectural styles, lifestyle needs, and budgetary constraints through in-home assessments and digital visualization tools.
People
Dennis Lauterbach
President/Owner
University of Illinois graduate with 30 years in elevator industry leadership. Purchased Floor Covering Brokers in 2004 and added Carpet Galleria in 2022. Licensed Michigan builder with extensive community board involvement.
Mike Watkins
Vice President and General Manager
Over 20 years in flooring industry with expertise in operations and project management. Focuses on customer service and design solutions. Manages daily operations while maintaining technical flooring knowledge.
Barbara Smart
Sales Manager
17-year veteran with interior design expertise. Specializes in tile and stone solutions. Emphasizes client relationships and showroom curation to support confident flooring decisions for residential projects.
Danielle Briggs
Sales/Design
Interior design graduate with tile industry experience. Focuses on carpet, rugs, and hard surfaces. Combines creative vision with practical considerations for whole-home flooring solutions.
Heather Loman
Sales/Design
Interior design degree holder with Idaho retail experience. Specializes in showroom presentations and timeless design solutions. Provides personalized guidance for residential flooring selections.
Questions
What flooring options do you offer?
We carry carpets, hardwood, tile, luxury vinyl, waterproof flooring, and area rugs from premium brands like Masland and Karastan.
Do you provide installation services?
Yes, our certified installers handle all flooring types including custom tile showers and builder-specific projects.
Are financing options available?
Yes, we offer flexible financing plans to help customers achieve their flooring goals.
Do you serve commercial clients?
Yes, we provide flooring solutions for residential and commercial properties with tailored installation services.
What areas do you service?
We primarily serve Traverse City and surrounding Northern Michigan communities.
Can I get a free estimate?
Yes, we offer free in-home measurements and personalized project estimates.
Reviews (3)
Jacob G.
Apr 11, 2021
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I came in looking for an area rug. The staff were incredibly helpful and knowledgeable. The selection of rugs was very impressive, and they helped me find the perfect piece for my living room! I also noticed the large selection of flooring samples available for more large scale projects. After dealing with such a knowledgeable and professional staff, and seeing the large offering of flooring potentials, this will be my first stop when it comes time to do renovations this Spring.
Janet Olsen
Nov 30, 2020
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I purchased an area rug in February of 2020. At that time I spoke with an associate about carpet for my home in Northport. She came to my home and measured. I NEVER heard back from her! We chose to spend our $3000 elsewhere.
Libby Manian
Oct 24, 2019
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Immediate acknowledgement upon entering showroom which is always nice. Very helpful and patient owner Julie helped with choices that meet our needs.
